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Account Manager - Advertising (Marketplace Sponsored Product Ads)
Takealot
Posted 5 months agoCape Town, South Africa
Location
Cape Town, South Africa
Job Type
Full-time
Experience
Senior
Category
Group Advertising
Job Description
takealot.com, a leading South African online retailer, is looking for a Account Manager - Advertising to join our Takealot Group Advertising team in Cape Town. We are a young, dynamic, hyper growth company looking for smart, creative, hardworking people to join us. We offer market related benefits, a great work environment and a promise that you won’t be bored as long as you are prepared for a challenge and want to build something great. This position reports to the Lead Sales Specialist
Marketplace sellers● For self-service, analyse sales metrics and advertising data to identify trends and areas for improvement.● Provide sellers with clear, data-driven insights and recommendations.● Build media plans for top-tier spending sellers and identify opportunities for upselling additional services or advertising solutions.● Coordinate the collection of assets needed for designers to create and execute campaigns.● Manage the integration of all booked advertising campaigns into the marketing calendar, ensuring they are communicated to retail marketing managers and delivered effectively and on schedule.● Supervise billing and payment processes to ensure accuracy and timeliness.● Monitor campaign performance through tracking reports, share results with clients, and maintain a portfolio documenting campaign execution.● Consistently meet and surpass advertising sales targets for the platform● Assist in development of promotional material and content to encourage adoption of the platform by
Accounts and problem solve issues with these accounts● Implement new seller acquisition strategies● Collect feedback from sellers about the advertising platform and provide useful insights to further enhance the platform● Collaborate with the CRM team to build case studies of the successful usage of the tools and develop material for sellers to drive adoption/retention/growth● Contribute to the development and/or hosting of educational webinars to train users on performance metrics, insights, and how to drive greater results● Escalate any operational platform issues to the technical teams to resolve
Required: ● Smart, hard-working, with demonstrable integrity● A passion for online, digital marketing and advertising is essential● B
● Bachelor's Degree or Advanced Diploma● If the degree/diploma qualification requirement isn’t met, at least 5 years of account management experience/exposure (through projects or responsibilities) will be required● 3 years experience in B2B software or adv
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Responsibilities
- ● Driving the adoption and usage of
- Takealot’s self-service advertising platform for
- Sponsored
- Advertising; by
- Marketplace
- Sellers● Provide support to
- Account
- Managers to encourage usage of the advertising platform by their
- Key
- Attributes