Analyst - Acquisition & Retention

Job Description

Requirements

• Degree in business related or numerical field with a strong bias to Data Science.
• Proficient with business Analytics, insight generation and data visualization at advanced level.
• 3 to 5 years experience in telecoms or related environment.
• At least 3 years managing customer analytics and business intelligence projects.
• Strong interpersonal relations with ease of cross-functional collaboration.
• Proven track record in developing business models that are practical and insightful.
• Advanced Microsoft Excel, Microsoft Access and PowerPoint skills.
• Strong communicator both orally and through data story telling.
• Exemplary Planning and Time Management skills.
• Foundational principles on Artificial Intelligence.
• Strong analytical skills with attention to detail.

Responsibilities

• Perform Mobile money analysis and propose actions to reduce churn, grow MoMo MAU and Mobile Money product uptake.
• Provide input into proposition development process through engagement with product owners.
• Manage delivery of insight for customer base to the Commercial team and business.
• Analyze commercial impact of BTL programs on product penetration, ARPU and churn.
• Support in planning of proactive and reactive customer lifecycle management actions.
• Monitor campaign results including compilation of periodical activity and budget compliance reports.
• Evaluate customer propensities to respond to campaigns and forecast campaign impact.
• Daily, weekly and monthly reporting of Acquisition and Retention activities performance.
• Work closely with MoMo BI and Sales and Distribution teams on commercial reports.
• Analyze acquisition channel performance trends and share with regional teams.

Benefits

• Competitive salary and benefits package.
• Opportunity to work with MTN Mobile Money, a leading fintech company in Uganda.
• Professional development and career growth opportunities.
• Dynamic work environment in the mobile financial services industry.