Digital Communications Officer

Job Description

Requirements

• sAcademic Qualifications
• Bachelor’s degree in Mass Communication, Public Relations, Journalism or Digital Marketing.
• Experience
• 3 years of professional experience in Digital Communications, Social Media and Digital Campaign Management, Content Creation, Web Development or a similar role in a power utility environment.
• Knowledge of digital communication tools and platforms including social media content management systems.
• Strong written communication skills and competency to generate, produce and deliver content to a wide audience.
• Proficiency in using computer applications including Microsoft Office Suite, email/internet, and basic design software and applications such as Canva.
• Knowledge in Google and social media analytics is required.
• Strong interpersonal and verbal communication skills.
• Ability to prioritize tasks and meet

Responsibilities

• Ability to collaborate across departments.
• Create and implement a comprehensive digital plan to ensure consistent, accurate and engaging messaging across the company website and social media platforms.
• Manage the Company’s social media platforms and ensure that all content published is customer centric, appropriate for each platform and optimized for reach and engagement to drive positive sentiment.
• Regularly update the website with news, customer information and any other relevant content.
• Support the Customer Experience digital team to respond to customer queries and inquiries promptly and professionally.
• Draft, edit and publish high quality digital content including customer notices, articles, infographics and social media posts to drive customer engagement.
• Collaborate with other departments to ensure all online communication is accurate, timely and aligned with the company objectives.
• Support the development and dissemination of internal communication materials, such as the internal staff newsletter, announcements, emailers and memos.
• Drive visibility of company events, campaigns, and other key initiatives through deliberate content planning and promotion.
• Plan, organize and coordinate online events and engagements including Webinars, spaces and live sessions to enhance audience interaction and reach.
• Track digital performance, analyze data and generate actionable insights to inform and continuously improve digital communication strategies.
• Perform any other duties as assigned by the supervisor.

Benefits

• Work with one of the largest utility employers in Uganda
• Career growth in a regulated, mission-critical sector
• Exposure to modern distribution infrastructure including the Lugogo pole plant and rural electrification programmes
• Competitive UEDCL terms and conditions of service